Achieving success in a global environment.
Achieving success in any global business hinges on truly understanding the values and customs of different cultures. Whether your business serves multicultural groups in the United States, or across the globe, our Intercultural Consulting service will help you gain the cultural proficiency necessary to succeed in a global marketplace.
LSA’s elite Cultural Advisory Group is responsible for developing and implementing customized intercultural global solutions, designed to help businesses with culturally diverse clients, employees and shareholders. We are proud to have formed lasting partnerships with a wide-range of Fortune 1000 companies, as well as a multitude of other organizations and institutions.
Our Intercultural Consulting service encompasses the three segments detailed below, all customized to meet your specific needs and global business objectives.
Ethnic Marketing
Our Ethnic Marketing service is designed to guide companies who are entering or expanding into new multicultural markets. Our Cultural Advisory Group is equipped to assist clients in a variety of areas of ethnic marketing, as detailed below:
- Identify emerging marketing opportunities within diverse communities
- Improve customer service levels through enhanced cultural proficiency
- Localize advertising messages when targeting Limited English Proficient (LEP) speaking populations
Multicultural Training
Our Multicultural Training service helps C-level executives and senior-level managers improve their intercultural communication skills so that they are better equipped to work with global clients, employees and shareholders. Our Cultural Advisory Group is equipped to assist clients in a variety of areas of multicultural training, as detailed below:
- Provide cultural proficiency assessments and business etiquette instruction for executives and managers
- Design and deliver cultural and language training curriculum’s to improve employee morale and reduce turnover rates
Multimedia Consultation
Our Multimedia Consultation service is designed to ensure clients retain brand integrity while communicating culturally and linguistically appropriate messages. Our Cultural Advisory Group is equipped to assist clients in a variety of areas of multimedia consultation, as detailed below:
- Manage multimedia campaigns directed at ethnic groups
- Provide Translation and Localization services
- Manage conference interpreting assignments (both Interpreter services and hardware/equipment)
- Oversee video and DVD production services
- Creative consultation and script development
- Foreign Language voice-over and dubbing
