Success in business hinges on understanding the values and customs of different cultures. Whether your business serves multicultural groups in the US or across the globe, gaining cultural proficiency will give any business a critical competitive edge.
Our Cultural Advisory Group develops and implements winning strategies to reach groups of culturally diverse customers and employees. We work with a wide range of Fortune 1000 companies, and for a multitude of other organizations.
Our services include Ethnic Marketing, Multicultural Training and Multimedia Consultation.
| Our Ethnic Marketing research can guide companies entering and expanding into multicultural markets
|
 |
- Identify emerging marketing opportunities within diverse communities
- Improve customer service levels through enhanced cultural proficiency
- Localize advertising messages when targeting non-English speaking groups
|
Our Multicultural Training department can help executives and managers improve their skills when working with global customers and employees |
 |
- Provide Cultural Proficiency Assessments and Business Etiquette Instruction for Executives
- Design and deliver Cultural and Language Training curriculums to improve employee morale and reduce turnover
|
Our Multimedia Consultation team will retain brand integrity and ensure messages are culturally and linguistically appropriate |
 |
- Manage Multimedia campaigns directed at ethnic groups
- Provide Document translation and website localization
- Manage Conference Interpreting assignments with interpreter services and equipment
- Oversee Video and DVD production services, including
- Creative consultation and script development
- Foreign Language voiceover and dubbing
|
|
